More than a third of American adults have listened to a podcast in the past month, and 1 in 5 have done so in the past week. That means four times more Americans tune in to a podcast regularly than watched the final episode of Game of Thrones. That’s an incredible degree of reach for an advertising channel that’s still massively underused by marketers. At PolicyGenius, one of the top podcast advertisers in the U.S., Annica's team tested ads on a wide range of shows from Crime Junkie to Pod Save America - you've probably even heard one of them! Join her to learn everything you need to determine if podcast ads are right for your brand and how to get the most from your campaigns.
Wednesday, October 28 at 1pm Pacific / 4pm Eastern